MEET OUR THOUGHT LEADERS

ISPOR EUROPE 2019

  • Dates: 02 – 06 Nov, 2019
  • Location: Copenhagen, Denmark

Kantar is sponsoring and exhibiting at ISPOR Europe 2019 in Copenhagen. Come visit us in the exhibition hall to engage with our experts at our booth # C3-050 to learn more about our Linked Data offer.

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Join us for our HEOR Theatre presentation on Tuesday, Nov 5, 2:30 PM – 3:00 PM

LINKED DATA BREAKTHROUGH DELIVERS MAJOR ADVANCEMENT FOR PRO AND CLINICAL RESEARCH

To address the needs of patients and their product portfolios, life sciences companies need highly-accurate and timely information from both the physician’s and patient’s perspective. Previously, acquiring this information often required companies to design and conduct large primary research studies that were often expensive and time-consuming. While claims and EHR data analysis by itself is relatively less expensive and quicker than primary research, the results focus on the physician’s perspective and do not take into account outcomes from the patient’s perspective.  

To advance research related to linking disparate data sources, Kantar has developed a validated method to link Patient Reported Outcomes (PROs) data with clinical data at the patient level, providing an opportunity to examine the clinical view alongside the patient’s unique perspective, thus delivering significant benefits in both insights and efficiencies.

In this presentation, we'll share our approach for linking PRO data with more traditional Real-World Data, including medical and prescription claims, Electronic Health Records (EHRs), and outside labs, and present specific case studies to support the research.  Multiple case studies will be presented.

Finally, we’ll focus on approaches that will allow patient-level linking of PROs and clinical data in Europe to occur.  We will focus on the methodology and how to assure that the solution is GDPR compliant.

Presenters:
Tom Haskell, Global Head of Data Analytics, Kantar
Patricia Medina, Medical Intelligence Director, Kantar

(This presentation is not an official educational offering of ISPOR Europe 2019 and is not sponsored, endorsed or accredited by ISPOR)

We will also be making several poster presentations on key topics. To find out more about our poster presentations, download our full schedule.

We look forward to welcoming you in Copenhagen at ISPOR Europe!

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