NEW YORK, March 23, 2012—Kantar Health, a leading healthcare-focused global consultancy and marketing insights company, today announced that Mark Sales, Head of Global Brand and Stakeholder Management, will present at the eyeforpharma SFE and Commercial Excellence Europe Conference, March 27-29 at the Hotel Rey Juan Carlos in Barcelona.
Mr. Sales will present “Full of Eastern Promise: Stakeholder Innovation” at 9:40 am on Thursday, March 29. The presentation will focus on stakeholder effectiveness, comparing data in the emerging markets with Western counterparts, and showing the differences and requirements to achieve a multi-stakeholder and multi-country marketing approach.
Mr. Sales is responsible for the strategic direction and implementation of a portfolio of business solutions at Kantar Health. He has extensive experience working in the U.S., Europe, LatAm and Asia Pacific and has also worked on the front line as a sales representative in the UK. Mr. Sales is published and regularly speaks at industry conferences on the new commercial model and its implications.
Kantar Health is a global sponsor of SFE and Commercial Excellence Europe. For more information on this conference, visit eyeforpharma’s website.
About Kantar Health (www.kantarhealth.com)
Kantar Health is a global, evidence-based decision support partner to the world’s leading pharmaceutical, biotech, device and diagnostic companies. Our 700+ staff act as catalysts, working closely with customers to drive distinctive decision-making that helps them prioritize product development and portfolios, differentiate their brands and ensure product profitability after launch. We are unique in that we bring together clinical, medical and methodological expertise, commercial/marketing know-how and proprietary data. It is this rare combination, together with our unparalleled stakeholder reach, that enables us to mobilize incisive, imaginative and timely ROI-driven solutions, empowering clients to deliver better healthcare options to their customers.
With offices in over 40 countries, we excel at solving technically or logistically challenging projects around the world and across the product lifecycle, combining on-the-ground know-how and global and national proprietary data to quickly identify value drivers. As part of WPP, we can also incorporate highly innovative thinking from outside the industry into our solutions.
For more information on Kantar Health, please contact Paula Paradise, Vice President of Global Marketing, at email@example.com or +1-484-442-1431.