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Report | Oct 3, 2017

2017 Global Health and Wellness Report (Full)

The Global Health and Wellness Report (GHWR) is the most dynamic and comprehensive examination of health issues today, capturing the patients voice on over 200 health conditions in 10 countries.

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Report | Sep 5, 2017

Edge of Insight: Patient Ecosystems

A valuable way to fully comprehend the complexity of human behavior is by taking a multi-faceted research approach that seeks out what people say, do and feel in order to arrive at new and unique insights and understanding. Combining principles and practices from behavioral economics, social psychology, and linguistics, Kantar Health uncovered meaningful insights into the patient experience for IBS.

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Report | Jun 18, 2017

Maximizing Brand Growth Across the Brand Journey

This Edge of Insight report sets out how brand leaders can identify key levers for driving growth within each pillar, from launch through to managing decline, and elevate the opportunities for brand success at these critical junctures.

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Report | Feb 27, 2017

Marketing Insights : Current Perspectives on Healthcare Market Research

Marketing Insights: Current Perspectives on Healthcare Market Research brings together a series of Kantar Health white papers, articles, case studies and discussions to stimulate debate and fresh thinking about the future of healthcare market research.

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Report | Oct 3, 2016

Edge of Insight: Health Activators: Key Influencers Who Drive Healthcare Decisions

Edge of Insight: Health Activators: Key Influencers Who Drive Healthcare Decisions takes a closer look at who is making healthcare decisions, what they need to effectively make these decisions, and how decision making affects their lives.

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Report | Apr 11, 2016

Edge of Insight: Connecting with the mHealth Consumer

Edge of Insight: Connecting with the mHealth Consumer explores awareness and use of mHealth technologies, profiles mHealth technology users versus non-users, and explores health-related outcomes and disease control of users compared with non-users.

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