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Pharma Market Research Conference

Colleen Welsh-Allen, Vice President of Qualitative Services, will present on Leveraging Social Media Listening as Part of the Patient Ecosystem. In this presentation, Welsh-Allen will discuss how incorporating social media listening into market research enables healthcare and pharmaceutical companies to truly capture the authentic voice of the patient, gaining a deeper understanding of a condition or disease, and ultimately driving better health outcomes.

Kantar Health will also be exhibiting at this conference.

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